At the beginning of The Wizard of Oz, Dorothy and Toto are caught up inside a tornado, swept away from their mundane world of Kansas, and deposited into the marvelous land of Oz.
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Inside the Tornado is the bestselling guide to the high-stakes world of high tech. Extending his investigation (in Crossing the Chasm) of the life cycle of new technology-based products, Geoffrey A. Moore provides useful guidelines for moving products beyond early adopters and into the lucrative mainstream market.
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Previews available in: English
Showing 7 featured editions. View all 7 editions?
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1
Inside the tornado: strategies for developing, leveraging, and surviving hypergrowth markets
2004, HarperBusiness Essentials
in English
0060745819 9780060745813
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2 |
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3
Inside the tornado: marketing strategies from Silicon Valley's cutting edge
1999, HarperPerennial
in English
- 1st HarperPerennial ed.
0887308244 9780887308246
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4
Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge
July 1, 1999, HarperBusiness
Paperback
in English
0887308244 9780887308246
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5
Inside the Tornado : Marketing Strategies from Silicon Valley's Cutting Edge (Cassette)
January 1, 1998, HarperAudio
Audio cassette
in English
0694519375 9780694519378
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6
Inside the Tornado
January 1, 1998, Capstone Publishing Ltd
Paperback
in English
- New Ed edition
190096158X 9781900961585
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7
Inside the tornado: marketing strategies from Silicon Valley's cutting edge
1995, HarperBusiness
in English
- 1st ed.
0887307655 9780887307652
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Book Details
Edition Notes
First published in 1995 by HarperCollins.
Includes index.
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