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Comparing Google to an ordinary business is like comparing a rocket to an Edsel. Edwards, Employee Number 59, offers the first inside view of Google, giving readers a chance to fully experience the bizarre mix of camaraderie and competition at this phenomenal company. Edwards, Google's first director of marketing and brand management, describes it as it happened. We see the first, pioneering steps of Larry Page and Sergey Brin, the company's young, idiosyncratic partners; the evolution of the company's famously nonhierarchical structure (where every employee finds a problem to tackle or a feature to create and works independently); the development of brand identity; the races to develop and implement each new feature; and the many ideas that never came to pass.
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Previews available in: English
Subjects
Marketing, Corporate culture, Google (Firm), Internet industry, History, Web search engines, GooglePlaces
United StatesShowing 1 featured edition. View all 1 editions?
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I'm feeling lucky: the confessions of Google employee number 59
2011, Houghton Mifflin Harcourt
in English
0547416997 9780547416991
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Book Details
Published in
Boston
Edition Notes
Includes bibliographical references and index.
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The Physical Object
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- Created August 10, 2011
- 21 revisions
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March 8, 2023 | Edited by MARC Bot | import existing book |
February 28, 2023 | Edited by ImportBot | import existing book |
February 10, 2023 | Edited by BWBImportBot | Modified local IDs, amazon IDs, source records |
December 23, 2022 | Edited by MARC Bot | import existing book |
August 10, 2011 | Created by Jay Datema | Added new book. |